With an average trip length around 650 miles, well less than two hours flying time, it would be easy to argue that flyadeal’s passengers don’t really need an internet connection during their trips. Besides, anything that adds complexity or cost to a low cost carrier’s operations tends to be shunned.
But the population of Saudi Arabia is young, growing, and very digitally inclined. It is part of why flyadeal CEO Steven Greenway is reimagining the way his airline sells tickets and markets ancillary offerings. Transforming inflight service delivery is also on his radar, driven by inflight internet services.
If you can get efficient, reliable, cost effective internet, that’s really all you need.
– CEO Steven Greenway
Speaking on the sidelines of the 2024 Future Travel Experience EMEA conference in Dublin earlier this year, Greenway described a vision for connectivity on his carrier’s fleet, delivering both customer engagement and operational benefits for the company.
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More news from Future Travel Experience 2024
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- Shakeup in ancillaries, AI on tap for flyadeal
- Considering connectivity: flyadeal talks options for inflight internet
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