Panasonic Avionics spent the last year boosting its on-board wellness portfolio, expanding efforts to improve the inflight experience beyond its core entertainment and connectivity work. This week the company announced that Etihad will be the first airline to implement part of that program, adding the Jet Lag Adviser functionality to the airline’s app. Timing for the implementation remains unclear at this time.
Jet Lag Adviser, developed in partnership with Detalytics, takes multiple inputs, from flight route and times to passenger height, weight and circadian rhythms. This data is processed to produce a personalized plan for passengers to combat the effects of travel across multiple time zones.
Etihad is committed to providing choice and a superior experience to our guests, and we are continually looking at new ways to do just that. With the Jet Lag Advisor, we can now leverage artificial intelligence to improve the travel experience. This will be the first of many wellness initiatives we will explore together, and we are excited about our partnership with Panasonic and the possibilities that lie ahead.
– Robin Kamark, Etihad Aviation Group Chief Commercial Officer
A generic impact score based on the route and flight times will be combined with a personal plan to help counter the effects. The personalized plan includes recommendations spanning the entire trip period, including pre- and post-flight. Passengers receive a schedule with tips and recommendations around activities, dining, hydration, exposure to light and more. The app will also prompt passengers with reminders around these events. The companies expect that passengers will be more energetic and ready for their activities at their destination, assuming they follow the tips.
Expanding the Wellness product line
In addition to the Etihad partnership Panasonic Avionics also announced an expansion of the features available in the Wellness product line. The company will offer an implementation of Calm, the world’s number 1 app for sleep, meditation and relaxation. Panasonic will include breathing and meditation exercises, nature sounds, music, and sleep stories for adults and children.
The myNoise integration adds access to another collection of background audio tracks covering a broad variety of moods and context. When paired with the Jet Lag Adviser function the app will recommend different soundscapes to match the time of day and personalized recommendations the system generates for specific itineraries and passenger details.
Today’s launch of Calm and myNoise enables us to offer a more holistic range of Wellness solutions, and reflects our drive to leverage our technology, innovation and strategic partnerships to transform the passenger experience.
– David Bartlett, Chief Technology Officer of Panasonic Avionics Corporation
In addition to the product launch with Etihad announced this week PAC’s CTO David Bartlett suggests that “several major carriers will be introducing our solutions in flight this year.”
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