United Airlines introduced a new marketing campaign this week, tied in to the launch of Spider-Man™: Far From Home. The deal includes an updated safety video and Polaris amenity kit for business class passengers. United is also launching an opportunity for its MileagePlus members to bid miles to attend premier parties for the movie around the country in advance of its widespread release on July 2, 2019.
Air New Zealand refreshed its safety video once again. And, once again, the move raises questions about just how seriously passengers should be expected to take the performance.