The annual APEX EXPO is less than 24 hours away and anticipation for this year’s event is high. Many suppliers are promising big new throughout the week. In the inflight connectivity world it remains to be seen if anything will top the Panasonic Avionics/Inmarsat announcement from last week. Of course new order announcements are anticipated and will likely be big news. But what additional news will develop during the week?
IFE
PaxEx Premium: Panasonic’s Pivot
Panasonic Avionics Corporation (PAC) and Inmarsat are poised to reshape the inflight connectivity world with a landmark deal. The ten year strategic collaboration project will see PAC sell Inmarsat's Ka-band GX connectivity solution while Inmarsat bundles some of PAC's data analytics and services offerings into its sales efforts. Is this the consolidation the market so desperately craves?
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PaxEx Premium: Spirit’s wifi installs begin
Work on the first Spirit Airlines aircraft to receive its Thales-supplied inflight wifi connectivity hardware is underway. Installation efforts started this week at an MRO with Thales overseeing the work.
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PaxEx Premium: Another connectivity split fleet
Chalk up another split fleet for inflight connectivity. The latest intelligence in to PaxEx.Aero suggests another A350 operator will add a new vendor to its IFC roster.
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Avant, GX, Super Diamond for the new Hong Kong Airlines A350
Hong Kong Airlines celebrated the delivery of a new tranche of A350s this week, bringing new inflight products to the carrier. The airline’s early A350 deliveries were originally built for Azul; the current set were meant for HK Airlines all along. That means different seats, entertainment systems and inflight connectivity kit on board.
[PR] Monopoly, Hello Kitty take flight with Global Eagle
More games means more options for travelers. And the variety here is strong. Plus the company is delivering across verticals, helping on the cost side of the operation. Will Monopoly really score with travelers??
New interiors, more wifi coming to LATAM
LATAM is set to retrofit more than 200 aircraft as part of a major update to its fleet. The carrier will invest $400 million to refresh the interiors on both long-haul and short-haul planes, with new seats and more Gogo 2Ku flying.
Growing against flat rate contracts: Global Eagle’s plan
Growth is all but assured in the inflight connectivity market. Global Eagle is among the operators seeking the upside potential in its its revenue base and margins. But the company takes a slightly different approach to generating service revenue compared to others.
Content is part of the plan. Premium services are part of the plan. Convergence of the entire passenger experience matters greatly. And Chief Commercial Officer Per Norén is confident that the approach can save the company money on the bandwidth side, deliver a better and more profitable offering for airlines and give passengers the content they really want.
Revenue per aircraft is flat right now, but the Norén has big ideas on how to change that. Everyone wins, assuming it all works.
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SpiceJet launches streaming IFE solution fleet-wide
More than a year after committing to the platform SpiceJet rolled out its inflight entertainment offering today. The BYOD streaming solution, branded SpicEngage, offers, video content, games, reading options and more. Passengers access the system using their own mobile devices. The system, based on Lufthansa Systems’ BoardConnect platform is available fleet-wide, covering both 737 and Q400 aircraft.
[PR] New Global Head of Marketing and Product Management for Panasonic Avionics
Panasonic Avionics has a new marketing boss with a strong background in cloud services and AI systems. It will be interesting to follow the company’s shift in focus as the leadership team continues its rebuild after the bribery scandal, especially as IFE/C or airline-related experience appears an optional qualification.