Spirit Airlines sees a merger with JetBlue as unattainable. Not for lack of interest, mind you. JetBlue’s cash offer of $3.6 billion still stands. But doubts around the likelihood of regulatory approval have Spirit’s Board of Directors recommending that it continue to move forward with the previously planned Frontier merger instead. Assuming even that can get past regulators.
American Airlines plans a dramatic revamp to its 787-9 fleet. The carrier will introduce new premium cabin seats on board, including sliding door suites, according to documentation shared with employees.
JetBlue finally formally announced its long-anticipated service between Boston and London to launch this summer. And, in a twist no one really expected, that turns out to be the smaller news item for the carrier this week. The New York Times reports that JetBlue made a $3.6bn stock offer for Spirit Airlines, besting the deal announced by Frontier in February.
American Airlines is killing off AAdvantage 500-mile upgrade credits. Effective from Wednesday, March 2, 2022, all elites will have access to unlimited upgrades.
The battle to win over more premium passengers on the world’s highest revenue route* will take a major turn later this year. American Airlines and British Airways will formally consolidate operations at JFK Terminal 8, with a new suite of lounges and premium check-in area, among other changes.
American Airlines’ upcoming A321XLR and 787-9 aircraft will be the launch platform for the Thales AVANT Optiq displays. These 4K HDR screens, featuring Samsung QLED technology also offer Bluetooth pairing at every seat.
American Airlines plans a revamp of the marketing for its high frequency, business-focused routes in 2022. Along with shedding the “American Shuttle” branding, the carrier will expand what it considers high-frequency business markets and add a new fare type, dubbed Main Select.
American Airlines will invest $200 million for a 5.2% stake in Brazil’s GOL as part of an expanded commercial partnership. The deal will see the two tie more closely in each other’s primary market, and significantly boost their loyalty program integration as well.
Live television is back on American Airlines. Driving the return – much as it drove the disappearance last year – is demand for live sports on board.
JetBlue’s newly launched service to London will continue to operate at reduced frequencies through October. Gatwick flights will launch as previously planned, but overall flights will be reduced.