Alaska Airlines is changing the way it prices tickets. The carrier’s transition to ATPCO’s Architect pricing tool allows it to take a more holistic view of pricing strategy rather than focusing on individual fares.
Fast in-flight WiFi. Fair pricing. But not quite free. That’s the proposition now on offer from Alaska Airlines, as it sets a flat-rate, $8 per flight price point for internet service across its fleet.
Chester will fly on fewer aircraft types sooner than planned. Alaska Airlines’ accelerated fleet harmonization plan will drop the Q400 and Airbus A320 family aircraft from its operations by the end of next year.
Ravn Alaska is joining Alaska Airlines’ Mileage Plan loyalty program. The new partnership will allow travelers to earn Mileage Plan points on Ravn’s network of flights to small Alaskan communities from Anchorage.
Travelers looking to visit Hawaii this summer will have plenty of flight options. Airlines expect high demand to the islands and everyone wants to cash in. More than 1100 weekly flights from the mainland are slated to operate in June 2021.
More than a dozen longer domestic routes added at LAX in the past year are likely to bring about a different sort of recovery as the pandemic subsides.
As the Alaska Airlines 737 MAX fleet expands passengers can expect familiarity on board. The carrier will keep the interior common to the existing fleet, extending its partnership with seating supplier Recaro into the latest tranche of deliveries.
Alaska Airlines wants to expand its frequent flyer base in California, and free flights are on offer. The company will give away up to 25,000 round trip flights to California residents that joins the loyalty program this week.
It won’t truly be “Proudly all Boeing” as was painted on the nose for many years, but Alaska Airlines is moving aggressively back in that direction. The carrier announced an expanded order book with Boeing for the 737 MAX today, with plans for a total of 68 firm orders of the 737-9 type. An additional 52 options are also included.
Alaska Airlines and OneWorld confirmed the mapping of elite status tiers for MileagePlan members as the carrier approaches its alliance join date. The decisions are far from surprising.