The Business of Passenger Experience
How much is too much for the 737 program in a single week? And is there an end in sight for the shifting of loyalty programs away from loyalty? Plus, inflight wifi and a premium play for mid-haul travel.
Get all the details on this week’s top PaxEx stories inside.
Upstart Taiwanese carrier Starlux plans to fly early in 2020 and finally unveiled details on its first aircraft configuration. It is a swanky offering that beats the competition, but at what cost?
Airlines often talk about “meeting consumers where they are” to help drive sales. Digital sales channels are changing the way those interactions occur and for some carriers the pace of that change is dramatis. Ethiopian Airlines recently took a significant step on this front, opening up new digital payments options in two key markets.
The announcement includes lots of big words and platitudes, but it is hard to see Etihad’s new A320 interior plans as anything but cuts to the short-haul product. The company hopes to slash costs with the moves while also increasing the number of seats on board, increasing the potential revenue.
“There are new planes and then there are Virgin Atlantic new planes.” That’s the tag line the carrier used this week to introduce the cabin of its new A350-1000, set to fly at the end of the summer. The entire interior gets a refresh, with updated seats, entertainment and connectivity systems. Virgin Atlantic takes advantage of technology to refresh […]
Even LCC passengers need power on board. TUI is meeting that need with Astronics’ new UltraLite USB outlets, installed as part of its Boeing 737 MAX 8 deliveries. All sorts of good PaxEx news in this deal…
Looking for free inflight internet connectivity? Japan appears the place to be. ANA will add free internet service on the bulk of its domestic fleet in 2018, delivering more connectivity on more domestic routes than any other carrier in Japan.
