JetBlue’s Blue Basic fare is now for real. The basic economy offering limits flexibility, effectively introducing a fare hike. And the overall reshuffling of fare families brings a couple surprising adjustments to the company’s offerings.
The Business of Passenger Experience
JetBlue’s Blue Basic fare is now for real. The basic economy offering limits flexibility, effectively introducing a fare hike. And the overall reshuffling of fare families brings a couple surprising adjustments to the company’s offerings.