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Alaska Airlines launches hotel booking portal

Alaska Airlines wants to be your first choice when it comes to hotel bookings. The airline launched a new booking portal this week connecting its MileagePlan loyalty program with hotel booking engine Rocketmiles. Consumers can…

Air Canada launches Basic Economy fares

Air Canada joins the ranks of airlines offering Basic Economy fares. The carrier formally launched the new fare families today with a suite of five options available, depending on the market. Like other airlines the…

A last hurrah for topbonus loyalty

In recent weeks the topbonus frequent flyer program added two airline earning partners with expectations of redemption to come. That moment arrived, with the ability to redeem points for flights on Condor and Germania now live.…

Singapore Airlines’ Krisflyer Blockchain Bullshit

Anyone betting on Singapore Airlines to launch the loyalty program blockchain "revolution" can now step forward to claim their prize. The carrier used this year's Singapore Air Show as the backdrop for its announcement of…

The new Premium Select cabin on Delta's A350

Delta brings points payment to its upsell market

Delta Air Lines continues to push forward on its upsell marketing efforts, with plans to include points-based transactions starting in 2018. The company mentioned that new product avenue during its 2017 year end earnings call,…

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Revenue-based loyalty? Ja! Miles and More is next

Miles and More is the latest loyalty scheme to announce a shift to revenue-based points earning. The program – including Lufthansa, Austrian, Brussels Airlines, Swiss, LOT, Adria & Croatia Airlines – is not making the…