The AirAsia group is getting deeper into the in-flight connectivity business. Wholly owned subsidiary Asia Digital Engineering (ADE) completed its first installation of the GX Aviation system on a company A320, opening the door to future installations for both AirAsia and other airlines in the region.
A 70% off sale like the one announced this week is enough to grab plenty of attention. But the bigger news from AirAsia as it resumes interstate operations is a major push to digital processes for travel, effectively eliminating paper documents for its guests.
Shifting alliances and ownership in India could dramatically change the aviation landscape, including IFE/C offerings and suppliers. Or it could be years of talk and nothing really changing.
AirAsia is pushing hard into biometrics, dramatically expanding its FACES contactless facial recognition system in partnership with Vision-Box.
AirAsia Japan is dead. Again. The second iteration of the ASEAN discount carrier’s operation in Japan ceased operations on Monday, bringing an end to the three year run the carrier flew from its base at Nagoya.
“We have successfully pivoted from an airline to an all-in-one digital lifestyle company anchored on travel.” This was the key message delivered by AirAsia Group CEO Tony Fernandes as part of the company’s Q2 financial results that showed a 96% drop in quarterly revenue. Airline-related revenue dropped 98% while non-airline revenue, a much smaller portion of the company’s operations, dipped only 55%.
Is it time to start getting excited about a travel rebound? It appears the market finally hit rock bottom so everything that happens is good news, though maybe not too much of it too quickly.
Last week’s news that Airbus will pay nearly $4 billion in penalties associated with a long-running bribery investigation was huge. This week AirAsia CEO Tony Fernandes and Chairman Din Meranun find themselves caught up in the scandal as well.
Deploy quickly and work out the bugs along the way. That’s not a typical approach to anything in the aviation world, and for good reason. But for AirAsia’s GX Aviation WiFi deployment that’s the plan, even if it means some hiccups along the way, as were experienced during a recent demonstration flight.
AirAsia’s fleet development took a step forward last week as the carrier’s first A321neo was delivered from Airbus. The carrier has 353 A321neo aircraft on order, with the new deliveries slated for network expansion and replacement of older A320 family aircraft over time.