JetBlue aims to attract annual commitments from customers with the launch this week of its TrueBlue Subscriptions “Points on Repeat” product. Members will have access to three different package options, with benefits beyond just the points.
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Completing the JetBlue 25for25 Challenge: Some Numbers and Reflections
Like a couple thousand others I completed the JetBlue 25for25 promotion last year. But was it worth the investment?
Family Status, Fewer Drinks in JetBlue Mosaic Updates
Traveling with kids could make it easier to earn elite status in the JetBlue TrueBlue program starting next year. But that benefit will come with fewer free drinks on board.
JetBlue’s 25th Birthday Challenge, and My Plan of Attack
This is a pretty terrible idea. But, at least for the moment, I’ve got a plan that will see me fly to 25 unique JetBlue airports over the next few months, collecting 350,000 TrueBlue points and 25 years of Mosaic 1 status along the way.
JetBlue, Dunkin’ Team for Livery, Loyalty Promo
It is bold. It is bright. And the new JetBlue/Dunkin’ crossover livery is much more than just a painted plane.
JetBlue, Etihad add earn and burn loyalty reciprocity
Members of the JetBlue TrueBlue loyalty program can now earn and redeem points on Etihad, opening up a range of options for international award travel, including business class seats.
JetBlue’s summer of blues
Summer is typically the best time of year for airlines. It is when profits are stockpiled to help pad the slower, colder seasons. Alas, JetBlue joins a handful of US carriers who did not enjoy summer 2023, reporting a loss of $153 million for Q3.
JetBlue adds IHG partnership, adjusts upgrades for 2024 Mosaic program
Frequent fliers (or big credit card spenders) in JetBlue’s TrueBlue loyalty program will see a few key upgrades in their Mosaic elite status next year, including upgrades, hotels, and rental cars.
JetBlue sets launch date for new TrueBlue Mosaic program
JetBlue will officially transition to its new Mosaic elite status program next month. While TrueBlue program members have been earning under the new “Tiles” rules since the beginning of the year, the earning progress – and any partial status benefits – will finally go live on 10 May 2023.
JetBlue revamps TrueBlue Mosaic elite status program
JetBlue is very much not the same airline it was a decade ago when the its Mosaic program launched. And now the elite status portion of the company’s TrueBlue loyalty program will change, reflecting the carrier’s evolution as well as shifts in the overall airline loyalty market.