Passengers still must wait a couple years, but Emirates is finally set to introduce a premium economy cabin on its A380 fleet. Sir Tim Clark offers up a few details on the effort in a recent podcast episode.
premium economy
United Airlines’ new "Aspire" economy class seat takes flight
It was a busy week for United Airlines where the biggest news may have been lost in the shuffle. It isn’t as sexy as lie-flat seating but the new Aspire economy class seats now flying deliver some real improvements for passengers. And one significant drawback, too.
Qantas to "flex" A380 cabin
Can Qantas squeeze a dozen(ish) more seats in its A380s without hurting the passenger experience? The Airbus A380 Cabin-Flex program aims to deliver precisely that, with retrofits starting in mid-2019. Here’s how it will work…
What United’s domestic premium economy offering look like?
United Airlines’ President Scott Kirby slipped news about a potential new domestic premium economy offering into an investor briefing this morning. What will it look like? When will it roll out? What will it replace? Of course, no answers to these important questions, but here are some interesting ideas to consider as United moves forward on this effort.
Icelandair kills off premium economy offering
Premium economy disappearing from an airline?!? It is certainly uncommon these days but Icelandair appears to have at least two good reasons for making the move.
Can Norwegian conquer London’s business travel market?
New planes, new inflight services and additional frequencies are all part of Norwegian’s plan to grow in London, seeking to siphon off the premium customers from British Airways, Virgin Atlantic and others. But the carrier faces an uphill battle. Can it succeed?
A trickle of details for United’s Premium Plus product
A few more details about United Airlines’ new Premium Plus product are now available. Alas, not nearly as much as one would hope given the opportunities the company had this week. Oh, well.
Premium Plus: United’s Premium Economy to launch in 2018
United Airlines is finally set to launch a premium economy offering. The product will be branded Premium Plus and start to fly later in 2018.
Delta brings points payment to its upsell market
Post-purchase upselling to drive ancillary revenue is big business for Delta Air Lines and poised to grow. Adding frequent flyer points to the mix is part of that plan, with significant potential upside for passengers and the carrier.
Basic Economy goes global on Delta
Market “segmentation” revenue is growing faster than ever at Delta and the carrier plans to maintain that pace. Basic Economy on a global scale is the next step on that path.
Put another way: Get ready to pay more for less everywhere you fly.