New planes, new inflight services and additional frequencies are all part of Norwegian’s plan to grow in London, seeking to siphon off the premium customers from British Airways, Virgin Atlantic and others. But the carrier faces an uphill battle. Can it succeed?
premium economy
A trickle of details for United’s Premium Plus product
A few more details about United Airlines’ new Premium Plus product are now available. Alas, not nearly as much as one would hope given the opportunities the company had this week. Oh, well.
Premium Plus: United’s Premium Economy to launch in 2018
United Airlines is finally set to launch a premium economy offering. The product will be branded Premium Plus and start to fly later in 2018.
Delta brings points payment to its upsell market
Post-purchase upselling to drive ancillary revenue is big business for Delta Air Lines and poised to grow. Adding frequent flyer points to the mix is part of that plan, with significant potential upside for passengers and the carrier.
Basic Economy goes global on Delta
Market “segmentation” revenue is growing faster than ever at Delta and the carrier plans to maintain that pace. Basic Economy on a global scale is the next step on that path.
Put another way: Get ready to pay more for less everywhere you fly.
Virgin Atlantic’s Fleet Substitutions Detailed
How will Virgin Atlantic handle the extended engine repair times for its 787fleet? Four Airbus A330-200 planes will fill in according to new schedule details released today. And they may be in service longer than expected.
Virgin Atlantic’s 787 woes continue
Virgin Atlantic’s 787 fleet will be grounded longer than expected. The carrier cannot get its Rolls Royce Trent-1000 engines replaced quickly enough and is now set to lease additional aircraft to fill in the shortfall. This means a decidedly different passenger experience for some flights and routes.
American Airlines highlights Basic, Premium successes
Is Premium Economy or Basic Economy a bigger deal for American Airlines? The short answer is “yes” though President Robert Isom offers some interesting stats to consider about the profits the company is seeing from the two products today and where they are expected to go.
Putting Delta Premium Select to the test: The Inaugural Flight
The introduction of Delta Premium Select may be the most significant change the carrier has seen in a decade or more. Here’s how the product fared on its inaugural service. Plus tons of photos!