Delivering a differentiated product in a crowded and commoditized market can be challenging. Breeze Airways rebranded its premium cabin seats as Ascent, hoping to highlight how it differs from traditional first class products, both in what it does include and what it does not.
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Qantas refines its first class suites for Project Sunrise A350s
We’re still nearly three years away from service launching, but Qantas continues to tease out how it plans to make 20+ hours on board comfortable for passengers flying on its longest routes.
Air Canada boosts A220 fleet plan
Air Canada will add another 15 A220-300 aircraft to its fleet. The carrier announced it will exercise options expanding its commitment to 60 A220s, with 31 currently in service.
Emirates picks AVANT Up for next generation IFE on A350 fleet
Emirates’ next generation of planes will show off the next generation of the airline’s ice inflight entertainment solution, delivered on the Thales AVANT Up platform. The update entertainment solution is part of a $350 million investment by the airline in the passenger experience on the upcoming fleet.
Virgin Atlantic launches "Retreat Suite" in A330neo Upper Class
Virgin Atlantic is the latest airline to offer a differentiated experience for some passengers in its business class cabin. The carrier introduced the Retreat Suite, a more premium version of its Upper Class suite, as part of the unveiling of its new A330neo interior.
Astronics boosts cabin WiFi, power offerings
Airlines can now deliver power and WiFi on board more efficiently, thanks to the next generation of Astronics offerings. The company’s new CabinAXe wireless access point and EmPower® UltraLite G2 USB power solutions each bring notable upgrades to their respective product line.
Burrana secures power line-fit access for A320 family
The Burrana RISE in-seat power solution has achieved line-fit approval on the Airbus A320 family of aircraft.
JetBlue boosts A220 order book, E190 retirements
JetBlue upped its order book on the A220 to 100 frames, converting 30 options from its existing portfolio. Under the expanded order book the carrier will now take delivery of 92 new A220-300s through the end of 2026.
Finnair long-haul revamp: New business class and premium economy cabins on offer
Finnair unveiled a revamped long-haul offering, including the introduction of a brand new business class seat and the company’s first foray into premium economy. The 200 million euro investment will see the first planes fitted with renewed products flying later this Spring. The full complement of A350 and A330 aircraft will carry the new product within two years.
Air Canada refreshes Rouge A321s, adds legroom on board
Some travelers on Air Canada’s Rouge fleet should find themselves just a bit more comfortable starting later this year. The carrier announced plans to retrofit cabins and remove a few seats on nine of its A321s, increasing legroom for passengers.