JetBlue is very much not the same airline it was a decade ago when the its Mosaic program launched. And now the elite status portion of the company’s TrueBlue loyalty program will change, reflecting the carrier’s evolution as well as shifts in the overall airline loyalty market.
Porter Air bringing premium economy(ish) to E195-E2 fleet
Porter Air will add an almost premium economy offering, dubbed PorterReserve, as part of its E195-E2 product launch. The offering will be one of three seating options on board the carrier’s first jets, and include other benefits in the terminal and on board as well.
Avelo takes a different tack with a Capital One not quite cobrand credit card partnership
How can a small airline with no loyalty program to speak of take advantage of the booming co-brand credit card market? Avelo and Capital One appear to have a solution.
Thompson Aero brings crash testing in-house
Thompson Aero Seating will bring the dynamic testing (a/k/a crash testing) of its seating solution in-house. The company will develop and operate a world-class Dynamic Test Facility (DTF) in Northern Ireland.
SkyMiles Loyalty: Measured in Credit Cards
It is no secret that US airline loyalty programs drive the bulk of their profits from co-brand credit card relationships. And with Delta Air Lines’ latest decision to remove a key SkyTeam benefit from its members, the program’s transition to a credit card loyalty offering is arguably complete.
Air India, Vistara to merge
Why compete with yourself? For India’s Tata Group, owning both Air India and Vistara – the country’s two full service carriers – presented precisely that challenge. Now Air India and Vistara will merge, bringing a coherent competitive stance to the market, along with an additional cash infusion to boost operations.
Is a pilots union brewing at Boutique Air?
With big raises and other quality of life wins coming to regional airline pilot groups in recent months, pilots at Boutique Air want to get in on the action. Or something like that. A letter was recently circulated at the company, claiming to come from a group of pilots with demands for improved work conditions and pay.
Condor adds inflight internet to A330neo fleet
Condor’s newest planes will fly online. The carrier added in-flight connectivity to its A330neo fleet, providing internet service in the sky to passengers via the new Condor FlyConnect system.
Peek inside Alaska Airlines’ first 737-800 retrofit
The first Alaska Airlines 737-800 completed its interior retrofit and is once again ready to carry passengers. Gone are the carpet-art cabin dividers and forward bulkhead wall. Replacing them are muted tones of blue, beige, and grey.
Air Canada adds live television on board
Live news and sports is now flying on Air Canada. The carrier is adding six channels of Canadian television, in English and French, to its inflight entertainment package, powered by Panasonic Avionics and Intelsat 2Ku.