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737 MAX

A Subtle Shift in Messaging

22 April 2026 By Seth Miller Leave a Comment

A Southwest Airlines 737 MAX 8

Parsing the language of a press release can be an interesting challenge. Subtle changes over the past couple months with Southwest Airlines’ IFC play are worth digging in to.

This story is about: 737 MAX, AeroShroud, Anuvu, Boeing, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, LEO, line-fit, Low Earth Orbit, Southwest Airlines, Starlink, Telesat, Telesat Lightspeed, ViaSat Filed Under: IFEC, PremCat

SES Hits Multi-orbit Line-fit Offerability Milestone with Boeing

15 April 2026 By Seth Miller Leave a Comment

The exploded view version of the Intelsat/Sidewinder terminal was on display at AIX; the version that flies on Boeing planes is likely to be a bit different

It is not a 100% line-fit installation, but new Boeing aircraft can now be delivered to airlines with the SES multi-orbit inflight internet interior equipment factory-installed.

This story is about: 737 MAX, 787, AeroShroud, Airbus Corporate Jet Center, Aircraft Interiors Expo, AIX, AIX26, Boeing, Boeing Global Services, electronically steered antenna, electronically steered phased array, ESA, Gilat, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, line-fit, SES, Sidewinder, Stellar Blu Filed Under: IFEC

Norwegian Passes on Starlink, Cites Strange Reasoning

17 February 2026 By Seth Miller Leave a Comment

rendering of a red and white Norwegian 737 MAX flying.

Norwegian Airlines will pass on Starlink for its inflight internet, the second European U/LCC airline to dismiss the LEO satellite supplier in recent weeks.

This story is about: 737, 737 MAX, Anuvu, Geir Karlsen, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, LCC, LCCs, Low Cost Carriers, Low Earth Orbit, Norwegian, Southwest Airlines, Starlink, ULCC Filed Under: IFEC, PremCat

Insights on Immfly’s Inflight Connectivity Commitment

9 February 2026 By Seth Miller Leave a Comment

exploded view of an antenna, plus an on-board server and a smartphone showing the service in action

Launching a new inflight internet offering is a bold move these days. Competition is fierce, and new entrants typically need deep pockets to make a play. Immfly is undeterred.

This story is about: 737 MAX, ancillary, ancillary revenue, Arconics, Boeing, electronically steered antenna, electronically steered phased array, Equilux Aero, ESA, Eutelsat, Eutelsat Oneweb, Gilat, gogo, IFE, IFEC, Immfly, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, Jimmy M von Korff, LEO, line-fit, Low Earth Orbit, NEO Space Group, NSG, OneWeb, PAC, Panasonic Avionics, Panasonic Avionics Corporation, portal, Starlink, ViaSat Filed Under: IFEC, PremCat

Ethiopian Goes Upscale with 737 MAX Lie-Flat Seating

20 November 2025 By Seth Miller Leave a Comment

2-2 business class seats in an airplane cabin

Ethiopian Airlines announced plans to add another eleven 737 MAX to its fleet during the 2025 Dubai Air Show this week. But its plans for the aircraft’s interior is far more significant than the incremental order.

This story is about: 737 MAX, 737 MAX 8, Boeing, business class, Collins Aerospace, DAS25, Diamond, Dubai Air Show, Emirates, Etihad, flydubai, lie-flat beds, premium cabin, Retta Melaku, seating, seats Filed Under: Seats & Cabin

Gilat Pushes Towards Boeing Line-Fit for Sidewinder

21 August 2025 By Seth Miller 1 Comment

The exploded view version of the Intelsat/Sidewinder terminal was on display at AIX; the version that flies on Boeing planes is likely to be a bit different

Multi-orbit ESAs got a boost this week, with Gilat announcing a $60 million order for its Stellar Blu Sidewinder terminal.

This story is about: 737 MAX, 777X, 787, AeroShroud, antenna, Boeing, Boeing Global Services, electronically steered antenna, electronically steered phased array, ESA, Gilat, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, Intelsat, line-fit, Sidewinder, Stellar Blu Filed Under: IFEC

Malaysia Airlines Plans Lie-Flats for MAX 10 Fleet

24 April 2025 By Seth Miller 1 Comment

A rendering of the entryway and premium cabin section on Malaysia Airlines' upcoming MAX 10 fleet

Malaysia Airlines is the latest carrier to plan for lie-flat beds on its single-aisle fleet. Things become very interesting, however, when looking at the specifics of the new seating solution.

This story is about: 737 MAX, 737 MAX 10, Adient, Adient Aerospace, Ascent, business class, lie-flat beds, Malaysia Airlines, premium cabin, seating, seats, Stephanie Faulk Filed Under: Seats & Cabin

Intelsat Sees Progress with Boeing for Multi-orbit ESA

15 April 2025 By Seth Miller Leave a Comment

The exploded view version of the Intelsat/Sidewinder terminal was on display at AIX; the version that flies on Boeing planes is likely to be a bit different

Intelsat sees significant progress in its Boeing certification programs, with plans to have the multi-orbit ESA flying later this year and line-fit in 2026.

This story is about: 737 MAX, 777X, 787, AeroShroud, Aircraft Interiors Expo, AIX, AIX25, antenna, Boeing, Boeing Global Services, electronically steered antenna, electronically steered phased array, ESA, Gilat, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, Intelsat, line-fit, radome, Rob Baird, Sidewinder, SpaceX, Starlink Filed Under: IFEC, PremCat

Intelsat Multi-Orbit Inflight Connectivity Coming to Skymark Airlines

14 April 2025 By Seth Miller Leave a Comment

Rendering of Boeing 737-8 and 737-10 in Skymark livery

Japan’s Skymark Airlines will add inflight internet on its upcoming fleet of 737 MAX Aircraft, partnering with Intelsat on the program.

This story is about: 737 MAX, Aircraft Interiors Expo, AIX, AIX25, Boeing, GEO, Geosynchronous Earth Orbit, Gilat, IFC, IFEC, in flight, in-flight connectivity, in-flight internet, in-flight wifi, inflight connectivity, inflight wifi, Intelsat, Japan, Japan Airlines, LEO, line-fit, Low Earth Orbit, Sidewinder, Skymark, Stellar Blu Filed Under: IFEC

More (paid) legroom, bags still fly free: Southwest details transformation program

26 September 2024 By Seth Miller 1 Comment

A Southwest Airlines 737 MAX 8

Bags will continue to fly free on Southwest Airlines, even as the company moves to offer a paid extra legroom option on board its planes from 2026.

This story is about: 737 MAX, 737 MAX 7, 737 MAX 8, ancillary, ancillary fees, ancillary revenue, Boeing, elite status, frequent flier, frequent flyer, Icelandair, redeye, seating, seats, Southwest Airlines Filed Under: Airplanes and Airports, Loyalty, Seats & Cabin

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