Allegiant typically operates any given route only on limited days of the week. For travelers looking to book a longer or shorter trip, the company loses out on that potential ticket sale. And, more importantly to the business model, it loses out on the associated hotel, rental car, and other ancillary bookings.
Mexico’s President want to see more competition in the domestic air travel market. López Obrador proposes to allow foreign airlines to operate within the country – service known as cabotage – competing against the local incumbents. But will any show up??
The holy grail of any digital marketing effort is sufficiently accurate and granular targeting to ensure that consumers engage with the ad rather than ignore it. Allegiant believes it has found that sweet spot in the market. sweet spot in the market.
Allegiant’s upcoming 737 MAX fleet will feature even more rows of “Allegiant Extra” seating, with additional legroom on board, than the retrofit Airbus fleet.
A review of employment numbers and schedules suggests the airlines are up to 20% less efficient than in 2019 on a per-employee basis.
Extra leg room is coming to Allegiant. For a price. The carrier will expand its “Allegiant Extra” offering (first trialed in 2019) significantly across the fleet.
Domestic US travel is back. And, in many ways, not at all what it once was.
Can Delta Air Lines continue to deliver outsized revenue gains in its premium cabins? The carrier appears focused on that segment, especially in the long-haul markets, even as domestic LCC competition heats up.
Allegiant is mixing up its fleet plans. The carrier announced an agreement to purchase 50 new Boeing 737 MAX aircraft, diversifying from its current all-Airbus A320 family operation.
Allegiant sees significant potential carrying leisure travelers to Mexican resort destinations, but the cost – both real and relative to domestic expansion – is too high. Viva Aerobus wants to expand deeper into the US leisure segment, but its prior attempts mostly failed. Together, however, the two believe they can become a strong player in the transborder market, commanding a double digit share.