Just one day after launching the product, however, the airline substantially improved the offering, while also extending the initial pricing discount.
ancillary fees
GoWild! with unlimited* flight pass from Frontier
Frontier Airlines is getting into the subscription flight pass business. The carrier formally launched its GoWild! Pass, touting access to the carrier’s entire US route network for a full year. The pass is priced at $599 to start for a limited number of buyers. After that – and for renewals – it prices at $1999 per year.
Could Allegiant deliver an interline win?
Allegiant typically operates any given route only on limited days of the week. For travelers looking to book a longer or shorter trip, the company loses out on that potential ticket sale. And, more importantly to the business model, it loses out on the associated hotel, rental car, and other ancillary bookings.
Air Europa adding NFTicket platform
Air Europa arguably* made history earlier this year, selling the first plane ticket as an NFT. Now the carrier is moving to expand on that effort, launching an NFTicket platform to sell regular flight bookings as NFTs, in addition to its normal reservations process.
Alaska Airlines going digital to slash bag check-in time
Alaska Airlines has grand visions for growth, targeting a 40% increase in passenger count over the next five years. Digital solutions are a large part of the plan to meet that growth, touching every facet of the business, including the tags on checked bags.
Is Allegiant ready to add inflight WiFi?
Little by little, the Allegiant passenger experience is changing. Could inflight WiFi be next?
Allegiant plans more Extra on 737 MAX fleet
Allegiant’s upcoming 737 MAX fleet will feature even more rows of “Allegiant Extra” seating, with additional legroom on board, than the retrofit Airbus fleet.
Southwest boosts corporate fare, ancillary fee merchandising with ATPCO
Southwest Airlines continues to push its corporate sales channel forward. The company announced a multi-year agreement today with ATPCO to implement Express Contracts, a corporate contract automation tool.
United’s quirky Economy Plus sales options
United Airlines is expanding access to its Economy Plus extra leg room seating option. The carrier now offers passengers the option to purchase it directly in search results, appearing akin to a distinct class of service between economy class and business or first class on board. But it is not a different cabin of service. And that’s just one of the ways the implementation is a wee bit wonky.
JetBlue, Spirit agree to $3.8 billion deal
Four months after starting the conversations, and just a few hours after the Frontier Airlines bid was formally rejected, Spirit Airlines and JetBlue announced a definitive agreement to merge.








