JetBlue aims to attract annual commitments from customers with the launch this week of its TrueBlue Subscriptions “Points on Repeat” product. Members will have access to three different package options, with benefits beyond just the points.
loyalty
SAS Taps 3 for Starlink Subsidy, Global Roaming Support
SAS launched a strategic partnership with mobile telcom provider 3 supporting, among other things, the cost of delivering the complimentary Starlink internet service on board.
EgyptAir Taps Next-gen IFE from Panasonic Avionics for A350 Fleet
EgyptAir’s newest aircraft entered service last month flying the newest inflight entertainment offering from Panasonic Avionics, including a modular, easily managed interface and increased engagement options along with high quality visuals from nose-to-tail.
Family Status, Fewer Drinks in JetBlue Mosaic Updates
Traveling with kids could make it easier to earn elite status in the JetBlue TrueBlue program starting next year. But that benefit will come with fewer free drinks on board.
United’s Starlink Moves to Mainline
United Airlines’ inflight internet upgrade is moving on to the mainline fleet. The carrier announced receipt of STC approval for the first installation on a 737-800 aircraft.
Alaska Airlines Swaps to Starlink
Alaska Airlines, in a not entirely unexpected shift, will deploy Starlink’s inflight internet fleet wide by 2027.
JetBlue’s 25th Birthday Challenge, and My Plan of Attack
This is a pretty terrible idea. But, at least for the moment, I’ve got a plan that will see me fly to 25 unique JetBlue airports over the next few months, collecting 350,000 TrueBlue points and 25 years of Mosaic 1 status along the way.
Emirates, Uber Pursue Strategic Partnership
Emirates is the latest airline to announce an alignment with Uber, targeting loyalty points and other benefits.
The Many Partnerships of IATA AGM
The IATA AGM is one of the biggest opportunities annually for airlines to announce partnerships, and the 2025 edition did not disappoint.
United, JetBlue team for "Blue Sky" future
United Airlines and JetBlue are teaming up, linking their route networks, frequent flyer programs, and technology stacks.