The beginnings of Project Sunrise and extra leg room for the Kiwis. Plus more wifi (maybe) coming in China and another loyalty top tier moves further away.
Get these stories and more in this week’s PaxEx Update.
The Business of Passenger Experience

United Airlines wants to get bigger. The carrier has plans to expand its fleet in the coming years but it also wants to get more seats in the sky per flight. And it wants to accomplish that without adding more seats to the existing aircraft. It is a somewhat complicated challenge, but if things go right United expects 3% more seats per departure on average a year from now.

Airlines often talk about “meeting consumers where they are” to help drive sales. Digital sales channels are changing the way those interactions occur and for some carriers the pace of that change is dramatis. Ethiopian Airlines recently took a significant step on this front, opening up new digital payments options in two key markets.