The Business of Passenger Experience
How much is too much for the 737 program in a single week? And is there an end in sight for the shifting of loyalty programs away from loyalty? Plus, inflight wifi and a premium play for mid-haul travel.
Get all the details on this week’s top PaxEx stories inside.
Upstart Taiwanese carrier Starlux plans to fly early in 2020 and finally unveiled details on its first aircraft configuration. It is a swanky offering that beats the competition, but at what cost?
A mega investment shakes up the aviation landscape in the Americas while biometrics continue to grow globally and a new type brings major improvements (and minor cuts) for a growing airline.
What’s it like to fly on JetBlue’s newest A321neo? Come along on board as I put it through the paces.
The airline will insist that the move is about increasing options. But Hawaiian Airlines launched its Basic Economy fares in three markets today, resulting in a $30 fare increase to passengers.
During the summer of 2019 JetBlue experimented with a new catering process that shifted the cart loads and allowed the company to restock planes less frequently. With nearly 120 test flights complete the company is declaring victory and moving forward with the plan. Before the end of the year expect to see catering trucks visit some JetBlue planes half as often. The news was confirmed by VP Inflight Ed Baklor in an internal video message shared with flight attendants this week.
Trade shows usually make for great insight into the future of the industry. This week’s APEX EXPO brought some of that to the surface, with news about seats, entertainment, connectivity and more. Here are some highlights.
It is a product years in the making, with mentions at multiple prior trade shows. This week, for the first time, Safran confirmed that its Bluetooth headphones pairing solution will fly cabin wide on Lufthansa and ANA starting in 2021(ish).
Balancing top-notch customer service and amenities and costs is a huge challenge for airlines. JetBlue’s structured cost-cutting program is starting to touch bits that passengers will experience and that could be bad news, especially juxtaposed against a backdrop of the company’s new ad campaign.
New cabins on the horizon for economy and business class, short-haul and long; might travel get more comfortable rather than less? Plus some good news for travelers looking to get online in the sky or earn free travel with their points.
