American Airlines plans a revamp of the marketing for its high frequency, business-focused routes in 2022. Along with shedding the “American Shuttle” branding, the carrier will expand what it considers high-frequency business markets and add a new fare type, dubbed Main Select.
economy class
Breeze bets big on premium with new A220s
Breeze Airways expects strong demand for premium seating up-sells on its new A220 fleet. The carrier chose to fit 36 “Nicest” first class seats on board, filling the front half of the cabin. It is a massive bet on premium demand and ancillary sales for the company’s new service.
Air France introduces A220, shows off new cabin
The first Air France A220 arrived at the airline’s home base in Paris this week, offering an opportunity for the carrier to show off its new short/mid-haul flagship.
Swiss trials discount for leftover in-flight food
What should airlines do with all the fresh food left over at the end of the day? Generally speaking, it just goes into a trash bin. Swiss hopes to see the food go a bit further – and drive a bit of revenue – with its new “Too Good To Go” program trials.
Air Canada refreshes Rouge A321s, adds legroom on board
Some travelers on Air Canada’s Rouge fleet should find themselves just a bit more comfortable starting later this year. The carrier announced plans to retrofit cabins and remove a few seats on nine of its A321s, increasing legroom for passengers.
Jet2 adds Airbus A321neo for fleet renewal, expansion
UK holiday carrier Jet2 is the newest Airbus A321neo customer. The carrier announced an order for 36 of the planes, to be delivered from 2023 to 2028. The airline currently operates a fleet of 737NG and 757 aircraft.
Additional details as Connect Airlines pushes for October launch
Connect Airlines still aims to launch this Fall. An updated Department of Transportation filing sheds light on additional details for how the company plans to fill its planes headed to and from Toronto’s Billy Bishop Airport downtown.
Porter Air reduces seat pitch as it resumes operations
When passengers return to Porter Air next month they’ll notice a change on board. And a few more people, too. After an 18-month hiatus the carrier is slated to resume flying in mid-September and during the down time it replaced its seats on board. It also added an additional row.
Premia plans a "value" play to the USA
Unlike other recent long-haul start-ups Premia is not a low cost carrier. The company presents as a “value” carrier option, with more customer-friendly allowances, but still lower prices than the legacy operators.
JetBlue across the Atlantic: A compelling coach offering to London
From the moment the company announced its plans, there was little doubt that JetBlue would bring a different take to the transatlantic market. The real question was what the execution would look like. Now that the A321LRs are flying the answer is clear: It is phenomenal.