What’s the right size for a premium cabin on board? Breeze Airways CEO David Neeleman suggests the carrier will soon grow its “Ascent” cabin to 16 seats from the current 12 owing to strong demand.
Spirit Airlines
Spirit has a plan for profitability; it just needs a little time
Spirit Airlines has a plan to reinvent itself, changing its service offerings and marketing strategy to drive improved yields and a return to profit. Can it get there fast enough to stay alive?
Big Front Seat is dead; Long live Go Big!
Big Front Seat is dead; Long live Go Big! Spirit Airlines is changing its approach to the market, in a manner that appears to be removing most of what makes it unique.
Spirit Airlines pitches premium passenger push in product revamp
Come next month Spirit Airlines expects significant changes to its guest experience, including a stronger focus on more premium passengers.
JetBlue/Spirit merger blocked on competition, innovation concerns
The US Department of Justice prevailed in its lawsuit against JetBlue and Spirit Airlines, successfully (at least for now) blocking their planned merger. The ruling, handed down on Tuesday, found the merger would likely result in a scenario “unlikely to be sufficient to protect every consumer, in every relevant market from harm.”
Spirit’s Q3 roller coaster: Ancillaries (barely) up, revenues down, planes grounded
Ancillary revenues held steady, but nearly everything else in Spirit Airlines’ Q3 numbers is rough news. And 2024 isn’t going to be a ton better, thanks to engine issues.
JetBlue will not appeal NEA ruling, refocuses on Spirit merger
And just like that, poof, it was gone. JetBlue will not appeal a US District Court ruling that its Northeast Alliance (NEA) with American Airlines represents a violation of the Sherman Antitrust Act.
Pricing tweaks ahead for Spirit’s in-flight Wi-Fi
Nearly a year after Spirit Airlines formally launched its on-board Wi-Fi program, new plans dynamic pricing models are slated for trial later this year.
DOJ wins: JetBlue, American NEA declared illegal
JetBlue and American Airlines must unwind their Northeast Alliance (NEA), and quickly. The partnership was ruled a violation of the Sherman Antitrust Act. This is, of course, bad news for the two airlines. The impact may be broader than that.
JetBlue promises massive Orlando growth if Spirit merger approved
JetBlue plans a pair of new routes between Orlando and the Dominican Republic from November 2023, a down payment on what it sees as more than doubling daily operations in Central Florida should its merger with Spirit Airlines be approved.